What Are Cookies?
Nope, unfortunately they’re not the soft gooey chocolate ones you might have hoped for! These types of cookies are tiny text files that are temporarily placed onto your computer. There are hundreds of advantages to using cookies. For you, the user, they allow websites to gather information about your personal preferences and enable websites to give you a more personal experience. For us, the website owner, they allow us to gather (non-personal) information about the way users are interacting with our site.
Not Hungry? You Have a Choice…
You always have the choice as to whether or not you want to accept these useful cookies. Cookies are, by default, accepted by 99% of web browsers but you can change this within your browser settings if you so wish. A word of warning though if you do: you’re likely to experience a dramatically reduced user experience and you won’t get full functionality for a lot of websites. For more information about cookies and for details on how to remove them visit AboutCookies.org.
What Cookies Do Passion Digital Use?
The cookies that we use on our website only collect anonymous information in order to optimise our services. We never collect personal information.
Google Analytics: This cookie allows us to see data on things like the number of visits to our site as well as the browsing behaviour of those visitors. This sort of data allows us to see which sections of our site are most popular and which aren’t so popular. All info is depersonalised and can never be tracked back to the individuals.
Google AdWords: By using the code provided by Google AdWords we are able to better track the successes (or failures) of our advertising through the AdWords platforms. It lets us, for example, see which advert from which campaign you clicked on before you submitted one of our contact forms.
AdInsight Call Tracking: This lets us set a dynamic telephone number for each visitor that helps us identify how you arrived at our site when you call us. It helps us when working out the effectiveness of the various advertising campaigns we might be running.
Social Shares: All of the social sharing features on our website set their own cookies (Facebook, Twitter, LinkedIn and all AddThis shares) so that we can track social engagement.
How Can You Opt Out?